360 search draw search industry to accelerate the integration of a NetEase

Although

and Sogou has not yet settled, and has 360 NetEase alliance began gezonglianheng prelude.

after the bilateral cooperation, most having search technicians >

?A The relationship between

NetEase with search products started, NetEase CEO Ding Lei had threatened to have "three years to become the first Chinese search engine, search and positioning for the" NetEase "one of the core business, hope it can become a basic technology, and NetEase portal, e-mail, games and other major advantages of business integration, but the results is not satisfactory.

NetEase vice president Jin Lei a reflection, the current market in the search pattern is more obvious, need to master the entrance A new force suddenly rises. strong ability. For the NetEase there is also a great challenge.

Zhou Feng told reporters, domestic search from the core search technology to search competition, channel competition, 360 with its client channel and traffic advantages, has been the rapid rise. In this trend, the NetEase does not have such advantages. With the advantage of Tencent, is also a disadvantage in the fierce competition. At present, the domestic market has become the universal search, Sogou 360 love Shanghai, a situation of tripartite confrontation.

senior vice president of NetEase, NetEase has CEO Zhou Feng this cooperation will be referred to as the "complete transformation" to a mobile Internet business, but it also means that from 2006 began to enter the general search on the search business NetEase announced strategic abandon.

search pattern has been set

recently, a NetEase said, will be a strategic partnership with the 360, 360 for the NetEase Youdao search to provide technical support services, including web services, news, pictures, video and other multiple search products.

data show that as of March this year, the NetEase a domestic search market share of only 0.26%, ranked eighth. A NetEase insiders on the "First Financial Daily" the reporter said, the NetEase internal search business began to reduce the investment in early 2012.

and NetEase have search similar Tencent also search on the desktop business strategic choice to give up. Tencent in 2005 to enter the search business. In 2010, Google exit China, Tencent invested heavily to attract Google search three generals. But the Tencent search market share has only a single digit, while Sogou, 360 other companies with the "three carriages" (search, input method and browser) and catching up on. In May 2012, Tencent announced a reorganization, soso business Tencent was broken up into a number of business groups, then Tencent soso vice president Wu Jun and general manager Sun Liang resignation.

recently, a NetEase said, will be a strategic partnership with the 360, 360 for the NetEase Youdao search to provide technical support services, including web services, news, pictures, video and other multiple search products. But the NetEase Youdao search advertising revenue, as well as its mobile Internet products are not affected.

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